Create high-quality, SEO-optimized content, including blog posts, articles, and product descriptions.
Researching and producing engaging, informative, and accurate content for our media platform (Facebook, Instagram, Tiktok, Youtube, Linkedln).
Writing and editing news stories, features, announcements, reference documentation and other content in accordance with our editorial standards and style guidelines.
Possessing expert knowledge to write or evaluate scripts for producing both short and long videos, including documentary and troll/parody videos.
Create content for digital advertising platforms, including Facebook Ads and Google Ads.
Key Responsibilities
Collaborate with the Design Team to ensure that visual design, user flow, and brand messaging are seamlessly integrated into functional web pages.
Maintain, distribute, and implement a content plan/editorial calendar for our websites.
Identify opportunities for additions, improvements, and innovations in the content and effectively pitch those ideas to Content Leader.
Use customer data to inform content strategy and improvements.
