Công Ty Cổ Phần Vulcan Labs tuyển dụng Product Marketing Specialist

This is a full-time hybrid role for a Product Marketing Specialist located in Ho Chi Minh City, Vietnam, with flexibility for some remote work. The Product Marketing Specialist will be responsible for conducting market research, developing go-to-market strategies, managing sales and product management, and communicating effectively with internal and external stakeholders.

• Identify key trends and tools in performance marketing and social media marketing in order to develop effective digital approaches.
• Manage and optimize campaigns from various networks including Apple Search Ads, Google Adwords, Facebook Ads,...
• Track budget, ad expense and ROI of all digital campaigns.
• Conduct App Store Optimization by continuous storefront testing.
• Analyze data about user behavior and app performance to propose improvements on products, monetization and user experience.
• Run A/B Testing to optimize user acquisition, monetization, and user experience.
• Work with designers to produce marketing materials such as app’s screenshots, icon, banner and preview video.

Why do you love working here?

• SALARY & BONUS: Additionally to the 13th-month salary, you will have an attractive remuneration package including KPI bonuses and hot rewards for each project. A salary review occurs once annually based on performance and contribution.
• BEING A GREAT CULTURE: You will participate in the development team of top chart applications globally at a cool office with young and friendly talents with a global approach.
• CHALLENGE YOURSELF: You have an opportunity to work with cutting-edge technology: Virtual Reality, Augmented Reality, and Artificial Intelligence, and challenge your career path with the meaning of “ Go Big or Go Home”.
• NO BARRIERS: You are independent to give ideas and design innovative products to serve millions of global users and products will stand on top of technological trends.
• OTHER BENEFITS: We have so many events such as company trips, team building, birthday parties, year-end parties, and team bonding every month.

Requirements:

• At least 01-03 years of experience in product marketing with a proven track record of launching successful mobile apps, with a strong emphasis on App Store Optimization (ASO) and performance marketing channels.
• Highly prefer if have experience in Game/app Studio
• Strong analytical skills, critical thinking and communication skills.
• Experience in leading multi-channel marketing campaigns, performance marketing with a high return-on-investment.
• Experience in working modern marketing tools and mobile apps is a plus.
• Experience in product development and monetization is a plus.
• Result-oriented with excellent planning and organizational ability.
• Multi-task several projects to meet deadlines.