- Content planning and creation for marketing campaign & product promotion: create the proper digital content that aligns with the brand's messaging and appeal to the target audience.
- Content scheduling and publishing: manage all GS25 Vietnam Social platform (Facebook, Tiktok, IG...) with comprehensive content calendar to make sure the frequency and quantity of content.
- Execute and optimize digital social KPI across channels to achieve the digital KPI for monthly/ quarterly.
- Monitor and tracking the result of content on social networks (Facebook, Tik Tok, Google, ...) with media analytic tools for reporting and propose improve to achieve media goals.
- Manage accounts and responses on the official social media channels of the company (Website, App, Facebook, Tiktok...)
- Support Digital Marketing Leader the Social Digital activities to increase brand’s community.
- Support Digital Marketing Leader to brief and work and manage KOL/KOC, Influencer, Social Community pages to increase brand present on social media